Understand your customers

Rational combines the latest technologies within tracking and web analytics to provide state-of-the-art end-user analytics, comprising everything from user behavior to conversion patterns and in-depth customer analytics on various granular levels. Identify the most promising opportunities, which customers are churning, and which love your product.

With Rational, you can use our end-user analytics tool to understand how your customers are interacting with your data product. This will give you valuable insights into what your customers like and don't like, so you can make improvements to your data product and increase its value.

Rational makes it easy for you to gather insights into your customers' needs. This means that you can create a data product that truly meets their needs and provides them with value.